Client: Soundcity, Group 8
Creative Direction: Tajudeen Adepetu
Art Direction: Joshua Akpati
The Soundcity MVP Awards is a prestigious event celebrating African music. It recognizes outstanding artists across 15 music categories, including Best Male and Female MVP, Song of the Year, and Music Video of the Year. The awards also feature Special Recognition Awards for philanthropy, sports, community development, social entrepreneurship, and more. The ceremony brings together top musicians, industry professionals, and fans, creating an atmosphere of excitement and celebration. It serves as a platform to showcase African talent, promote music globally, and honor the contributions of artists to the continent's musical landscape.